CRM Software Market: A Comprehensive Analysis Exploring Growth Opportunities by 2027

CRM Software Market

The Global Customer Relationship Management (CRM) Software Market is projected to grow at a CAGR of around 14.8% during the forecast period, i.e., 2022-27.

CRM Software Market Overview

MarkNtel Advisors Research’s comprehensive study of the CRM Software Market includes detailed geographical insights and a thorough analysis of the competitive landscape. This report offers essential information for companies and investors aiming to leverage the market’s significant potential for growth.

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CRM Software Market Scope and Methodology

The market study of CRM Software employs a thorough and comprehensive approach, utilizing both primary and secondary data sources. Quantitative tools are employed to estimate market size, growth rates, and trends, while qualitative methods explore consumer preferences, competitive landscape, and regulatory influences. SWOT analysis and Porter’s Five Forces model are valuable for assessing market dynamics and competitive positioning. This holistic methodology delivers precise insights into the nuances of the CRM Software industry, offering a robust foundation for strategic planning and informed decision-making.

Driving Innovation: Exploring the CRM Software Market and its Market Dynamics

Key Driver: Integration of AI into CRM Software

The burgeoning demand for Artificial Intelligence (AI)-based CRM software is due to the rapid adoption of SaaS-based solutions and the rising number of AI-based product offerings by technology providers globally. Integrating AI into CRM solutions helps improve customer engagement, sales insights, and social networking. In the aftermath, it results in the increased adoption of point solutions, expansion in computing & analytical abilities, & the surging adoption of the SaaS delivery model. Furthermore, advancements in AI, such as Machine Learning (ML), Natural Language Processing (NLP), and Deep Learning, are some techniques contributing to the Global CRM Software Market growth.

In addition, AI-based CRM solutions eliminate repetitive & unproductive tasks, including data entries, and other time-consuming administrative functions, since they offer greater bandwidth for customer services & support functions. Likewise, AI-enabled chat & email bots ensure that customers get quick responses & directions. The increasing advances in AI have paved the way for technologies to analyze voice & text in real-time, which helps agents effectively serve prospective & existing clients.

CRM Software Market Segmentation

By End User


-E-commerce and Retail


-IT and Telecom


-Others (Media, Energy and Utility, Transportation, etc.)

By Enterprise Size

-Small and Medium Scale Enterprise

-Large Scale Enterprise

By Application

-Salesforce Automation

-Customer Service

-Marketing Automation

-Social Media Monitoring

-Others (Lead Generation, Integration, etc.)

By Deployment Model


-On premise


By Region

-North America

-South America


-Middle East and Africa


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 CRM Software Market Key Players

-Aurea Software, Inc.

-Infor, Inc

-Microsoft Corporation





-SAGE Group

-Sugar Customer Relationship Management (CRM)

-Zoho Corporation



-IBM Corporation

-Copper Customer Relationship Management (CRM), Inc.

-Adobe System Inc.

Key questions answered in the CRM Software Market are:

  • What is CRM Software?
  • What was the CRM Software market size?
  • What are the different segments of the CRM Software Market?
  • What growth strategies are the players considering to increase their presence in CRM Software?
  • What are the recent industry trends that can be implemented to generate additional revenue streams for the CRM Software Market?
  • What major challenges could the CRM Software Market face in the future?
  • What segments are covered in the CRM Software Market?
  • Who are the leading companies and what are their portfolios in CRM Software Market?
  • What segments are covered in the CRM Software Market?
  • Who are the key players in the CRM Software market?

About MarkNtel Advisors

MarkNtel Advisors is a leading research, consulting, & data analytics firm that provides an extensive range of strategic reports on diverse industry verticals. We deliver data to a substantial & varied client base, including multinational corporations, financial institutions, governments, & individuals, among others.

Our specialization in niche industries & emerging geographies allows our clients to formulate their strategies in a much more informed way and entail parameters like Go-to-Market (GTM), product development, feasibility analysis, project scoping, market segmentation, competitive benchmarking, market sizing & forecasting, & trend analysis, among others, for 15 diverse industrial verticals.

Using such information, our clients can identify attractive investment opportunities & strategize their moves to yield higher ROI (Return of Interest) through an early mover advantage with top-management approaches.

We understand the mounting & diverse needs of our clients. Hence, our analysts focus on emerging industries to provide services that fulfilled their assessment of the current & future industry potential, identify white spaces & hotspots, & venture into new geographies or business segments in the future.

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