8 Ways to Get More Instagram Followers (2024)
Instagram can be a highly targeted visual marketing channel for your brand and an opportunity to build a loyal following that grows with your business.
Over 500 million Instagram followers visit the app daily, making it home to some of the most active audiences.
In this guide, we will show you how to grow your Instagram follower profile and increase engagement by building a massive following over time full of real followers, not bots or fake followers.
Optimize your Instagram account:
With over a billion Instagram followers, it can be difficult to gain Instagram views and followers to stand out from the crowd. Therefore, you need to pay attention to your profile and optimize your account to attract followers.
Your Instagram profile is your online personality, so make sure it counts.
Also, maintain a consistent visual theme and leverage Instagram Highlights to showcase your best content. Don’t forget to add calls to action to encourage followers to follow you.
Captivate your audience:
Engaging with your audience is key to building a strong presence on Instagram. Respond to comments and direct messages, and try liking and commenting on other followers’ posts. Not only does this help build a relationship with your audience, but it also increases your visibility on the platform.
Import regularly:
Once you’ve optimized your Instagram profile and found a social media manager, you’re ready to start posting. Uploading consistent content is key to making the most of the platform.
It’s a good idea to upload a large number of high-quality photos before you start targeting people. Post at least 15 videos or photos so your account doesn’t go blank when people visit your profile. This shows that your Brand Account is actively uploading content.
You should plan your posts and build a backlog of prepared content days or weeks before publishing. This strategy ensures that you always have something to post, even during holidays, vacations, and creative blocks.
Consider your audience when planning your posts. Remember that your audience affects the timing and frequency of your uploads.
It’s best to experiment early with scheduling downloads, as it can take some time to get it right. Find out what download times work best for your audience and find out when your target followers are active.
Create quality content:
To get more followers, your social media pages need engaging content that will grab their attention and keep them coming back. Focus on delivering quality content that is fun, interesting, thought-provoking, and inspiring – anything that fits your brand identity.
Master your aesthetic:
pics are all on Instagram; On this platform, they make a first impression. However, if you’re not careful with branding, a user’s first contact with your brand could be their last.
Instagram followers want aesthetic content in their feeds. If they follow you and want to help you increase your Instagram engagement rate, they need to know that you can keep providing quality visual content.
Here’s the good news: you already have a portfolio built into your profile: your Instagram grid. As followers scroll through the grid, they should see branded graphics, images with additional filters, and other features that tie into your brand vision. You can also post images with similar color schemes side by side, or insert images with quotes into your other posts, as SLP Now often does.
Cross-Promotional Content:
Cross-promotion means posting similar content on different social media channels. This is a tactic designed to save time and resources. It is also effective for increasing brand awareness and growing your Instagram followers.
Mobile followers are increasingly spending time on video and entertainment apps, with video content on social media platforms accounting for the strongest growth. Whether it’s a short video or a lengthy tutorial, you want to increase the reach of your content on Instagram. Justin Bieber’s
Christmas Dance Challenge is a prime example of successful cross-posting. During the 2020 holiday season, the Canadian singer posted the same dance challenge on TikTok and Instagram. On TikTok, his short video received 9.8 million likes. The same content on the Instagram account received 4.8 million likes. While some followers may overlap, others are likely to only use one of these services. This way, Bieber could reach more people by posting the same video on two different platforms.
Connect with other accounts:
Partnering and collaborating with other accounts can help gain new followers for your social media accounts. By building relationships with other accounts in your niche, you can promote and gain exposure to their audiences.
One way to engage with other accounts is to interact with their content. Comment on their posts, share their content with your followers, or mention them in your posts. Additionally, you can also collaborate with relevant accounts such as influencers, brands, and other companies.
This may include creating a post or video together, running a prize or contest together, or participating in a social media challenge together. Besides interacting and collaborating with other accounts, it is also important to be active in online communities related to your niche.
This may include joining Twitter chats, Facebook groups, or LinkedIn groups. By contributing to these communities and providing value to other members, you can establish yourself as an authority in your niche and potentially attract new subscribers to your account.
Use Instagram Ads:
If you have the budget for social media advertising, Instagram ads can be a powerful tool to increase your visibility on the platform. Use targeting options to make your ads visible to people most likely to be interested in your brand.
